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Oct 24, 2014

Are Consumer Long-Term Care Insurance Seminars Dead?

Quick Answer – “No.” There are many advisors that find this type of activity effective for c...

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Oct 2, 2014

Right and wrong ways to help clients deal with LTC rate increases

For advisors who have written LTC Insurance, dealing with client rate increases are a part o...

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Sep 29, 2014

New LTC marketing strategies simplify number of choices for middle-class consumers

Based on recent sales results, the traditional way of selling LTC insurance (direct mail, fa...

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Sep 3, 2014

How to Position LTC Insurance with Middle Market Consumers

There are about 13 million Americans over the age of 50 with household annual income over $1...

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Jul 26, 2014

An easier way to explain calendar day versus service day elimination periods

When people buy long-term care insurance, one critical policy feature is whether a policy ha...

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Jul 22, 2014

How much standalone LTC insurance benefit can a couple get for $5,000 per year in premium?

In a previous blog post, we discussed how much in annual premium it would cost for an initia...

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Jul 18, 2014

Your Blog PostHighlights from the 2014 Broker World LTC Insurance survey

Each year, Broker World Magazine publishes a survey of LTC Insurance- if you are an advisor ...

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Jul 17, 2014

2014 LTC increased tax deductions for LTC Insurance announced

For 2014, the LTCi tax deduction limitations have been increased. The limits are different a...

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Jul 16, 2014

Awareness organization LIFE Foundation rebranded as Life Happens

To coincide with it's refreshed website the non-profit LIFE Foundation has renamed itself Li...

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