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Oct 24, 2014

Are Consumer Long-Term Care Insurance Seminars Dead?

Quick Answer – “No.” There are many advisors that find this type of activity effective for c...

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Jun 24, 2014

Why a rise in interest rates is good news for LTC insurers and policyholders

On May 2nd, the interest rate yield on a 10-year treasury note was yielding just 1.63%. As o...

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Jun 16, 2014

How much should an LTC buyer pay for the option to have cash benefits?

Standalone LTC insurance products have a lot in common nowadays - they cover care at home or...

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Jun 10, 2014

New LTC marketing strategies simplify number of choices for middle-class consumers - will they work?

Based on recent sales results, the traditional way of selling LTC insurance (direct mail, fa...

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May 21, 2014

5 things we learned at the recent AALTCI Conference

Earlier this week over 500 insurance professionals gathered in Kansas City for the American ...

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May 16, 2014

A simple chart that compares standalone LTC with life Insurance based LTC plans

Has a someone ever asked you, “what’s the best option?” as it relates to LTC planning soluti...

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Apr 29, 2014

Amazing medical advances will help LTC Insurers

Recently, someone from our company attended an (unnamed) LTC carrier advisory council meetin...

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Apr 14, 2014

Are long-term care cost of care surveys inadvertently hurting LTC insurance sales?

Let's say you are a financial advisor in Anchorage, Alaska. Your good friends and clients, t...

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Apr 8, 2014

Bipartisan Policy Institute discusses LTC Financing Reform

Two Democrats and two Republicans - Tom Daschle, Alice Rivlin, Bill Frist and Tommy Thompson...

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