Tom Riekse Jr

Tom Riekse, Jr., ChFC, CEBS has been working in the long-term care insurance business since 1991 with an emphasis on communicating the value of LTC planning to advisors, employers and consumers. He has primary responsibility for all marketing and technology initiatives at LTCI Partners, and has worked closely with carriers and vendors to make LTC Insurance easier to sell and enroll. Tom received his undergraduate degree in from Hope College, Holland Michigan. He subsequently achieved his MBA at the University of Illinois at Chicago, with a concentration in finance and marketing. He holds the Certified Employee Benefit Specialist designation from the International Foundation of Employee Benefit Plans and the Wharton School and his Chartered Financial Consultant from the American College. Tom serves on the board of directors of the Society of Financial Services Professionals-Chicago and is a current board member of The National Association of Independent Life Brokerage Agencies.
Find me on:

Recent Posts

Should you always recommend LTC Insurance with automatic inflation?

Posted by Tom Riekse Jr on Aug 29, 2017 12:25:50 PM

For many years, the question of whether to add automatic inflation coverage to LTC Insurance was a no-brainer. Traditional LTC policies were less expensive back then, and adding 5% compound inflation didn't impact affordability for most clients.

Read More

Topics: For financial professionals, Advice articles about planning

How lowering the age for Medicare eligibility could help LTC Insurance

Posted by Tom Riekse Jr on Aug 9, 2017 9:00:00 AM

Although major health care reform is on hold, ideas from Washington continue to percolate to help deal with the increasing cost of health insurance.

One of the most frequent ideas is Medicare expansion. On August 8th eight Democratic Senators introduced the Medicare 55 Act. The idea is to allow Americans from 55 to 64 to buy Medicare coverage - a "public option" to private insurance.  

Read More

Topics: Current affairs, LTC legislative news

New ideas on how to fix the LTC Insurance market

Posted by Tom Riekse Jr on Jun 15, 2017 12:09:58 PM


Recently I had a great experience of participating in a one-day conference at New York University in which a group of academics tried to get the answer to a simple question - what's holding back the LTC Insurance market in the United States? The conference featured participants from schools like NYU, University of Chicago, Stanford, Duke and others. There were also attendees representing insurers, government agencies, and researchers from LIMRA, Fidelity and Vanguard.

Read More

Topics: Current affairs

Linked or Standalone LTC Insurance? Here's three questions to ask

Posted by Tom Riekse Jr on Apr 27, 2017 1:54:55 PM


Each year, the top LTC Insurance companies meet at the Intercompany Long-term care Insurance Conference . One of the big trends at the most recent meeting in Jacksonville was the visibility of carriers that offer linked life/ltc products - names like Lincoln Financial, OneAmerica and Nationwide.

Their participation is great news and shows that the desire for insurers to offer products that can help families plan for long-term care is strong and growing. However, it also means that advisors will have to help their clients who do choose to plan ahead navigate the choice between a standalone, or health based LTC Insurance product and the life-insurance based linked products now available. Since I would argue there is more in common with the products at this point than differences, I would suggest three questions can help make the decision easier.

Read More

Topics: Advice articles about planning

How would proposed Medicaid block grants affect LTC Planning?

Posted by Tom Riekse Jr on Feb 3, 2017 3:52:39 PM

With President Trump and a Republican Congress, there is a great chance that Health Care changes will be enacted. And one very possible outcome would be the "block-granting" of Medicaid to states. It's a policy that both the new nominee of Health and Human Services Secretary Tom Price and Speaker of the House Paul Ryan support. What are the implications of block granting for those needing or planning for long-term care?

Read More