Group LTC Benefits Blog

The Good, the Bad and the Ugly

Do you remember the film "The Good, The Bad and The Ugly"? With an evocative title like that, it's hard to forget this 1966 Clint Eastwood movie. When applied to group long-term care insurance opportunities (instead of spaghetti westerns), thinking in terms of "The Good, The Bad and The Ugly" may help you sort through which clients are good (and not so good) candidates for coverage.

As you prepare for client discussions, here's a quick guide for determining the clients that present the best cases for Group LTC insurance.

Evaluating these factors can help you make a more accurate list of the best prospects for Group LTC insurance. For those that meet the favorable case profile, keeping these points in mind will also help you make a compelling case and present Group LTCI coverage as a viable and highly desirable option.

Interested in learning more about enrollment best practices and the latest trends in the marketplace? Join us on Thursday, October 15 at 1:00pm Central for a Group Long-Term Care webinar with Jerry Manning of J. Manning & Associates, the Group LTC solution of LTCI Partners, and Steve Hurley from Genworth Financial.

Register for webinar

Topics: Group LTCI,

Written by Trina Brown

Trina Brown is a business development lead for employee and executive long-term care solutions at LTCI Partners, LLC, one of the nation’s largest Long-Term Care Insurance (LTCI) retail and wholesale brokerage enterprises. Trina graduated from Florida State University, where she received a BS in International Finance. After graduation, Trina remained countryside and accepted a position to launch Capital Administrative Services, Inc. (CAS), a new third party administrator for employee benefits out of Tallahassee, Florida, and served as Executive Director and Board Vice President until 2012. During Trina’s tenure with CAS she procured voluntary benefits for over 110,000 state employees and helped secure CAS as a leader for employee benefits and individual life insurance planning in the State of Florida. Trina’s determination to enhance the awareness for long-term care planning resulted from her dual role where she served as Director of Long-Term Care for Capital’s sales agency and worked in tandem with Capital’s Regional Vice President’s to develop and implement retail product and sales training for agents. Now for over a decade, Trina has had the pleasure of helping brokers, advisors and consumers find a long-term care solution and she understands the challenges in starting a dialogue about this type of planning. Whether serving consumers directly, or supporting professionals who do, Trina is committed to providing LTC awareness and peace of mind so that more Americans have a plan in place to protect their family’s well-being, retirement income and comfortable lifestyle in those “Golden Years.” Trina is a member of the National Association of Insurance and Financial Advisors (NAIFA) and shares the passion to protect the business of insurance and financial services. Trina served as former President Elect of the NAIFA Tallahassee and current First Vice President and Membership Chair for NAIFA Chicago, where she also lives downtown in the River North area.

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