Consumer Education

We’ve all heard the expression, "A picture is worth a thousand words". Well, it’s no different when it comes to Long-Term Care Insurance.  

Communication experts share that most consumers learn more by viewing pictures that tell stories vs. text.  And while more people have first-hand experience with Long-Term Care, most people don’t understand how this insurance coverage works. So we helped created a graphic that provides a simple way to explain how this valuable planning tool works…all on the back of a napkin.

The key to effective Long-Term care conversations is to simplify client presentations and synthesize the data from illustrations…and we can help!

Download the Napkin infographic!

Great LTC Education Sites to Share With Your Clients

As an advisor, educating your clients on the need for LTC planning is key. The good news is there is plenty of great long-term care education content that you can easily share with clients. 

1. http://www.lifehappens.org/insurance-overview/long-term-care-insurance/  Find videos, a cost of care map, graphics and more from Life Happens.

2http://www.kiplinger.com/fronts/special-report/long-term-care-insurance/ Kiplinger has a variety of great long-term care insurance advice articles.          

3http://longtermcare.gov/ The U.S. Department of Health and Human Services provides a plethora of long-term care planning information, facts and tools. And here's a bonus one, we recently started a consumer friendly blog for you to share with your clients. Our long-term care experts post a new topic every week. You can find the blog at: https://www.ltcipartners.com/planning-for-long-term-care-in-america 

Infographic Library

You've heard the old adage, "a picture is worth 1000 words." Well, it's true! Infographics allow us to present important information quickly and clearly in a visually appealing manner.

Our infographics include interesting stats, tips and useful information to make having the LTC conversation easier. 

Get full access to our library!

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Long-Term Care and government benefits: what you need to know.

Americans are now living longer compared to 40 years ago.¹ Living longer means you’re able to spend more time with people you love – but it’s also raising a new question: how to pay for long-term care if you need it.

Download a quick guide

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What you need to know about Long-Term Care Insurance

Chances are the day will come when you won’t be able to manage on your own. The good news is, people are living longer. However, that increases the chance that you will live to the age where you will need long-term care.

Download the Guide